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Customer Experience Rules! by Jeofrey Bean
Customer Experience Rules! 52 Ways to Create a Great Customer Experience
by Jeofrey Bean, illustrated by Steve Hickner

$14.95

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ISBN:  978-1-9384064-9-2
103 pages
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In Customer Experience Rules!, CX expert Jeofrey Bean gives 52 best practices for a company to create a great customer experience. Going beyond branding, customer service, and customer satisfaction, the customer experience encompasses every touch point a customer has with a company. Follow these rules in your business to craft the very best customer experience possible.

​Bean shares innovative yet practical insights about effective customer experience strategy and tactics from the leaders to improve customer engagement, loyalty and advocacy, including Uber, Tesla, Amazon, Qualcomm, Kaiser Permanente, DealerRater, Imprivata, Ford, Starwood Hotels and more.

Read one rule a week—or all 52 at once! Customer Experience Rules! is your guide to customer experience success.
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​PRAISE FOR CUSTOMER EXPERIENCE RULES!


“Whether you are new or a long-time practitioner of Customer Experience, this book is a great introduction and reminder of all the best practices we should use – every day!”
DANN ALLEN, VICE PRESIDENT, CUSTOMER EXPERIENCE, BANK OF THE WEST

“Customer Experience Rules! is a must-have book for companies beginning to focus or companies re-focusing on the experience of the customer.”
DEBORAH SCHOONOVER, CUSTOMER SUCCESS MANAGER, FREUND CONTAINER & SUPPLY

“If you worship at the altar of Customer Experience, these are your 52 weekly devotionals.”
ROB SCRUGGS, FORMER DIRECTOR, CUSTOMER EXPERIENCE, E*TRADE FINANCIAL

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Click here to read a sample.
Also by Jeofrey Bean
Customer Experience Revolution
The Customer Experience Revolution
In their innovative book, The Customer Experience Revolution: How Companies like Apple, Amazon, and Starbucks Have Changed Business Forever, authors Jeofrey Bean and Sean Van Tyne uncover valuable insights about leadership and decision-making. At large and small companies they call “Experience Makers,” the focus has surpassed products, services, and price toward the purpose-built customer experience and the user experience within it.

Click here to learn more.

www.cxrevolution.com

Our Authors

​Jeofrey Bean
​Kevin Coupe
Debbi DiMaggio
Don Gallegos
Steve Hickner
Harold C. Lloyd
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Jenny Land Mackenzie
Doug Madenberg

Brian Numainville
Murray Raphel
Michael Sansolo
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